Creating weekly ad campaigns for Revival Ink Apparel. Providing creative direction for a six member marketing team from concept to final production. Targeting relative audiences to take potential customers through a purchasing funnel including social media ads, custom sales pages, and retargeting with relevant email campaigns to secure website purchases.
KEY SKILLS
• Planning the customer journey through each step of a sales funnel
• Designing landing pages in Leadpages and ClickFunnels software
• Creating all content for social media, emails and sales funnel pages including:
Graphics, photography, typography, copywriting, hashtags, and keywords
• Scheduling social media posts via scheduling software (Hootsuite, Tailwind, Buffer, etc)
• Creating and scheduling email campaigns in Klaviyo, Omnisend, Mailchimp
• Writing or proofreading copy for ads and emails to tell a cohesive story
• Working with a Facebook ads expert to target the best audiences and increase ROAS
KEY SKILLS
• Planning the customer journey through each step of a sales funnel
• Designing landing pages in Leadpages and ClickFunnels software
• Creating all content for social media, emails and sales funnel pages including:
Graphics, photography, typography, copywriting, hashtags, and keywords
• Scheduling social media posts via scheduling software (Hootsuite, Tailwind, Buffer, etc)
• Creating and scheduling email campaigns in Klaviyo, Omnisend, Mailchimp
• Writing or proofreading copy for ads and emails to tell a cohesive story
• Working with a Facebook ads expert to target the best audiences and increase ROAS
![](https://cdn.myportfolio.com/a2b4a45e-87ab-43fb-acab-2012b9fc0e5f/07c23d98-339d-4394-a94b-45523f305f23_rw_1920.jpg?h=c8b22c09a6d7398b15cf05e948f29f1c)
![](https://cdn.myportfolio.com/a2b4a45e-87ab-43fb-acab-2012b9fc0e5f/1b4a2b69-28b9-4fe7-ae0b-2b39fcf54ad0_rw_1920.jpg?h=68255958ec769dcde998d380cdf93be8)
![](https://cdn.myportfolio.com/a2b4a45e-87ab-43fb-acab-2012b9fc0e5f/c8ab4b89-df67-4f8a-b587-c3b7c8872604_rw_1920.jpg?h=eec3a461da14859fdb87214936c80eda)
![](https://cdn.myportfolio.com/a2b4a45e-87ab-43fb-acab-2012b9fc0e5f/8fe3b6e1-4aad-4de4-a1ab-151a2c276565_rw_1200.gif?h=28d68538bff37baa6de9e5a1512afdea)
![](https://cdn.myportfolio.com/a2b4a45e-87ab-43fb-acab-2012b9fc0e5f/addc3322-507b-4665-926b-8d6ab8cc54c3_rw_1200.png?h=6b1791afecda88bc589182f58a308efd)
![](https://cdn.myportfolio.com/a2b4a45e-87ab-43fb-acab-2012b9fc0e5f/241ce69c-5f83-4eab-8db2-7f2a36d853a7_rw_1200.gif?h=8651d0af90cbc296585d49c3d54cdbcb)
Social Media Ads Link Directly to Landing Pages for Promoted Products
![](https://cdn.myportfolio.com/a2b4a45e-87ab-43fb-acab-2012b9fc0e5f/19a36c34-ac83-4d25-8b03-1e65a22fd8b4_rw_1920.jpg?h=45d1744e88a1e7b2f7b3ef9d046d010a)
![](https://cdn.myportfolio.com/a2b4a45e-87ab-43fb-acab-2012b9fc0e5f/30d70859-a93e-4d81-9f70-70b78c86f70c_rw_1920.jpg?h=aff80e2f124f3f49284e36d1cc7fd8d8)
Corresponding Email Campaigns for Fall BOGO Funnel
![](https://cdn.myportfolio.com/a2b4a45e-87ab-43fb-acab-2012b9fc0e5f/ee702424-121f-440f-beba-249b24a33078_rw_600.jpg?h=932fb18ccd59c55c62147115b999d946)
![](https://cdn.myportfolio.com/a2b4a45e-87ab-43fb-acab-2012b9fc0e5f/9d4c2ff2-e2fc-42d7-953a-db4748a6742f_rw_600.jpg?h=0d21fda7541645eb6b4fb5784e7a2c3b)
![](https://cdn.myportfolio.com/a2b4a45e-87ab-43fb-acab-2012b9fc0e5f/899854a9-5ae4-43c7-b34d-c9ebf2a8157f_rw_600.jpg?h=944cda9d3687c310fe951910450e2637)